02 Jul

MTV Spring Break: Annual Beach Trips For College Students

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MTV began as a response to some TV stations airing promotional music clips from popular artists. In the late 1970s and early 1980s, there were few ways to air these clips, so record companies would offer them to networks as promotional tools. For the most part, these music video shows were relegated to late-night programming. The creators of MTV saw the potential to put together a cable channel that would broadcast music videos 24 hours a day. The original intent was simply to act as sort of visual version of radio, with videos airing consistently, homepage, with brief breaks from a “VJ” to discuss some of the clips and to talk about pop culture trends. The channel went to air on August 1, 1981. It used the image of a space shuttle launch to begin programming. The first video to air on MTV was “Video Killed the Radio Star” by the pop group The Buggles. There were five original VJs that hosted certain blocks of time each day. In the beginning of MTV, there were no specific names of shows, simply videos playing all day. MTV quickly began packaging videos by genre and aired them in blocks in certain time slots throughout the week.

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29 Jun

The Real World On MTV: The Original Reality Show

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The Real World On MTV: The Original Reality Show

Look At What MTV Started
MTV pioneered two great television programs in the ’90s. Further, these two broadcasting ideas manifested into other stations on national television. In other words, the two programs that MTV created pioneered two new genres for television. Simply put, these two fundamental programs consisted of music videos and reality TV. If you skim through your television channels, you are bound to hit a station playing music videos or airing a reality television network. Therefore, MTV is Read more…

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25 Jun

Do You Remember When MTV Played Music Videos?

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When MTV launched in the early 1980s, it quickly became popular thanks to its decision to mostly play music videos from current artists. Because there was no outlet for these videos before, many artists did not make videos for singles, so MTV had a fairly short rotation of videos to play.

Not only did MTV play videos, the channel was smart enough to start the dividing the videos up into genres and offering special programming to appeal to certain audiences. Naturally, there was a countdown Read more…

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23 Jun

The Top 3 Original MTV Vee Jays

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When MTV launched in 1981, its initial aim was to be more of a television version of radio. The channel would air a series of music videos, then a VJ would discuss the clips or comment on news or pop culture. These media personalities were pioneers for the channel and started a trend that continues today, despite MTV’s switch to reality TV programming. Here is a look at the top three original VJs.

J.J. Jackson: Read more…

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19 Jun

How Did MTV Get Its Start?

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MTV began as a response to some TV stations airing promotional music clips from popular artists. In the late 1970s and early 1980s, there were few ways to air these clips, so record companies would offer them to networks as promotional tools. For the most part, these music video shows were relegated to late-night programming.

The creators of MTV saw the potential to put together a cable channel that would broadcast music videos 24 hours a day. The original intent was simply to act Read more…

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